http://bit.ly/c4Jb0G Check this article on Opportunities for the travel sector online. For example, the article mentions the higher intent to purchase through mobile and Google that announced that a trial of hotel price are going to be listed in Google Maps. Those new tools will allow customers to have all the information they need for their travel in no time. To me, the travel business is really going to change thanks to those tools. We have to "rethink" as professionals the way we work, and take advantage of those new opportunities. What do you think about it?
Here's an example of the Google Maps results for someone who is searching for hotels in New York City:
dimanche 18 avril 2010
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Good catch Camille, I signed up for their free e-book
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